Roundtable Resource

Culture Connect October 2026 Resource – Planning for 2027: Five Ways to Focus on What Matters Most

Practical advice from the Ticket2Biotech Culture Connect Roundtable

As 2026 winds down, communicators are turning their attention to the year ahead. And if there’s one thing we know about planning in biotech, it’s that even the best-laid plans are likely to change.

Between shifting business priorities, scientific milestones, organizational changes, and the everyday demands of keeping employees informed and engaged, there’s no shortage of work competing for our attention.

So how do we create plans that are both strategic and realistic? How do we decide what deserves our focus, what can wait, and what we might need to let go?

We asked members of the Ticket2Biotech Culture Connect Roundtable to share their best advice for planning and prioritizing in 2027. Here are five recommendations to help you make the most of the year ahead.

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About the authors

Chair
Amy Bowman

Amy Bowman

Vice President, Communications, Life Sciences

Danaher Corporation

Ann Melinger

Ann Melinger

CEO / Owner

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Agatha Newman

Agatha Newman

Global R&D Communications Head

Astellas

Stacy Nobles

Stacy Nobles

Vice President of Corporate Communications

Blue Cross Blue Shield of Massachusetts

Jessica Weinstein

Jessica Weinstein

Senior Director, Communications

Cullinan Therapeutics