Amy Bowman
Vice President, Communications, Life Sciences
Danaher Corporation
Roundtable Resource
Practical advice from the Ticket2Biotech Culture Connect Roundtable
As 2026 winds down, communicators are turning their attention to the year ahead. And if there’s one thing we know about planning in biotech, it’s that even the best-laid plans are likely to change.
Between shifting business priorities, scientific milestones, organizational changes, and the everyday demands of keeping employees informed and engaged, there’s no shortage of work competing for our attention.
So how do we create plans that are both strategic and realistic? How do we decide what deserves our focus, what can wait, and what we might need to let go?
We asked members of the Ticket2Biotech Culture Connect Roundtable to share their best advice for planning and prioritizing in 2027. Here are five recommendations to help you make the most of the year ahead.
CEO / Owner
bink
Global R&D Communications Head
Astellas
Vice President of Corporate Communications
Blue Cross Blue Shield of Massachusetts
Senior Director, Communications
Cullinan Therapeutics