Comm Convo
(Social) Influencing for the Future
8/5/24 UPDATE: Annie-Mai unfortunately had to cancel due to a family emergency and sends her apologies to the T2B community. However, she’s set us up with her friend and fellow social media marketing all-star Nia Patel! We’ll cover many of the same topics and look forward to welcoming Nia to our August Comm Convo. More details on Nia below.
For our August Comm Convo, we’re bringing the outside in, and welcoming Annie-Mai Hodge, founder of Girl Power Marketing and brains behind the massively popular weekly “Social Media Updates You Need to Know.” Through her advocacy to create an educational and safe space for all marketing abilities and journeys, between GPM’s and her own brand following, she has a combined community of 260k+. Annie-Mai has also become a sought-after LinkedIn Influencer for prominent social media brands like Hootsuite. With Annie-Mai, we’ll talk about current social trends, pitfalls brands face, and strategic use of influencers. Future-proof your social strategies with proactive approaches to stay ahead in social media, anticipating shifts and leveraging emerging technologies.
Why watch
- Gain clarity on the latest trends shaping social media engagement and their relevance to biopharma communications.
- Understand critical lessons from brands that have faced backlash on social media, guiding strategic decision-making.
- Explore when and how to effectively leverage influencers to amplify messaging in the digital age.
- Learn the importance of authenticity and behind-the-scenes content in fostering genuine connections with your audience.