Comm Convo
May 2025 Comm Convo: Securing Strategic Buy-in
Moving a communications strategy from concept to execution often hinges on securing buy-in from the right people at the right time. Whether you’re working with colleagues who helped shape the plan or navigating skeptical stakeholders, gaining alignment isn’t always straightforward. This session explores how to identify the voices that carry weight, build support across functions, and maintain control of your strategy as it moves through layers of input, feedback, and approvals.
Topics covered:
- Learn how to spot the unofficial decision-makers who can make or break your momentum
- Hear how peers have managed complex relationships to push programs forward during times of uncertainty or resistance
- Explore ways to build credibility, frame your strategy for alignment, and lead your team through layered approvals without losing the plot