Taking My Own Medicine (In a Good Way)

I’ve been looking back on how far we – this whole community – has come and coalesced this year, and while I’m not sharing some notable stats right now (that’ll come soon, I promise),I wanted to talk about both why and how it’s been possible.

So, what’s the big secret?

I’ve been doing all the things for myself and this community that we as communicators recommend as best practices for our clients and companies!

As someone who’s used to being behind the scenes, like a lot of you are, this has been a monumental shift and admittedly, is still a work in progress.

I still have to pause and take a deep breath before every single one of these weekly videos!

To get to the “why” we’ve been successful, it’s because we defined our mission up front and have stuck to that no matter what.

From day 1, Ticket to Biotech has been here to cultivate conversations and connections for biopharma communicators.

But “how” we’ve done that this year has undergone metamorphoses many times over.

Because all of you have been so generous with your time, your positive energy, your candid feedback, and you’ve taken a leap of faith to support our grand vision, you’ve enabled me to stay agile and pivot constantly – all while staying true to what we’re here to do.

Together, we’ve done what this industry does best: experiment, scrutinize the results, take what we learned, and try again until there’s proof of concept.

The magic that’s happened as a result of all these efforts is rooted in your trust in me and this community. Thank you.