Roundtable Programming

T2B Ask Me Anything With Shirley Mao

Key Takeaways

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Overview:

​BaiRBIE’s in the house! Shirley Mao and her team, known for the viral success of BaiRBIE.me, develop their own AI products and collaborate with change-maker tech and biopharma companies to push the boundaries of their digital brands. Her projects, such as the AI Photobooth for biotech conferences, the educational comic series #cellstories, and Trials.Co for clinical trial recruitment, highlight only a few of the emerging possibilities in our space with AI. This T2B Slack AMA session offers a chance to ask Shirley about her approach to AI integration, her process for developing AI-driven solutions, and how communicators can think more creatively about using AI in their work — even within the confines of our highly regulated industry. Bring your questions, gain a new perspective, and improve how you’re leveraging AI in your comms workflows and branding efforts.

Meet Our Guest:

​Shirley Mao

​Shirley Mao (MIT MechE, BioE) is co-founder of Rvnway, a design and product studio. She has led dozens of product launches, including a genAI product BaiRBIE.me (15M+ users), a flagship suite of healthcare data products white labeled by Mayo Clinic, and multiple FDA-cleared health tech algorithms, medical devices and clinician-facing software. She has experience with clinical trials research and big data analytics at a global CRO, life sciences consulting (commercial and GTM strategy across payer, patient, provider, including pricing and market access for a blockbuster PD-1), and research and drug discovery at MIT. Shirley is also a nationally recognized artist.

​Read more about Shirley in Forbes, and follow her on LinkedIn.

T2B Ask Me Anything With Shirley Mao